Our process is different from what is found with retail fish stores. Retail stores buy in mass at wholesale. A high mortality rate is expected, so they are motivated to sell these fish as quickly as they can, while they are still alive and before they get sick in their tanks. We put a high value on keeping individual fish alive and making them healthy. Each fish goes through a very strict quarantine and treatment process. It stays in our care for several times longer than the industry standard, giving the fish more time to get to full health and strength so that when we acclimate it to your aquarium, you are receiving a fish with the best possible chance for a happy and flourishing life within your tank’s community.